Author Archives: VP of Marketing and Business Development Jessica

How to Protect Yourself After a Data Breach

Posted on by
Reply

In our digital world, data breaches are an unfortunate reality – affecting millions each year. These incidents expose sensitive information and can lead to financial fraud and identity theft. If you’ve been notified of a data breach or suspect your information may have been compromised, follow these crucial steps to safeguard your financial security.

1. Save Notifications & Respond Promptly

If a company or service provider informs you that your data may have been compromised, be sure to keep that notification. Breached companies are legally required to inform affected users and often provide next steps to secure your information, or contact information for credit bureaus and departments that can offer more guidance. This information can also serve as a record if you need to document or report future issues.

Immediately change your login information and passwords connected to the affected account(s) and remove any banking or credit card information that may be stored within the account(s). If the breach affects accounts tied to financial information, immediately begin securing your bank accounts and monitoring for suspicious activity.

2. Strengthen Account Security

Start by updating passwords on any accounts tied to the breached organization. For strong security, each account should have a unique password with a mix of letters, numbers, and symbols. If possible, use a password manager to store these securely and reduce the risk of previously used or weak passwords.

For added security, enable multi-factor authentication (MFA) on all accounts. This extra step, such as a verification code sent to your phone, makes it harder for unauthorized users to access your information, even if they have your password.

3. Set Up Fraud Alerts

Adding a fraud alert to your credit report signals to creditors that you may be a victim of fraud, prompting them to take extra steps to verify your identity when a new credit request appears. Contact any one of the three major credit bureaus — Experian, TransUnion, or Equifax, or create an online account to set up free fraud alerts. This alert will automatically apply to all three bureaus and remain active for a year, giving you added protection against fraudulent activity.

4. Monitor Your Financial Activity and Credit Reports

Carefully monitor your financial statements, bank accounts, and credit card activities for unusual transactions. Many financial institutions, including First Financial – offer free transaction alerts available through our mobile app, allowing you to catch unauthorized activity early.

Additionally, check your credit report regularly. You’re entitled to a free credit report each year from each bureau at AnnualCreditReport.com. Frequent reviews of your report can help detect unauthorized loans, new accounts, loan applications, or address changes that could indicate identity theft.

5. Consider a Credit Freeze

For those seeking a stronger defense, a credit freeze restricts access to your credit report, making it harder for new accounts to be opened in your name. You can apply a freeze by calling or creating online accounts with each of the 3 credit bureaus at no cost, and lift it temporarily if you need to apply for credit yourself. A freeze doesn’t affect your existing credit cards or loans, but it’s an effective barrier against unauthorized new accounts.

6. Be Aware of Phishing and Scams

Data breaches often lead to an increase in phishing attempts where criminals pose as reputable institutions to trick you into sharing more information. Beware of emails, calls, or texts from unfamiliar contacts or even those posing as your financial institution. Anyone who asks you for sensitive information or points to an unidentified link should be treated with extreme caution. Indicators of phishing include urgent requests, generic greetings, and suspicious sender addresses. When in doubt, reach out to the company or your bank directly using a verified contact method rather than interacting with suspicious messages.

7. Stay Vigilant and Consider Identity Protection Services

If you want an additional layer of protection, some individuals choose identity theft protection services such as Norton LifeLock ID Navigator – which is an included benefit for users of our VISA Signature Cash Plus Credit Card. These services monitor credit activity, provide alerts, and may even offer insurance to cover certain identity theft related losses.

Secure Your Finances with First Financial

Taking immediate action after a data breach can reduce the chances of financial harm and identity theft. At First Financial, we’re committed to helping you protect your financial future with resources and support to keep your information safe. For more personalized financial guidance, call us at 732.312.1500 or visit a branch. And don’t forget to subscribe to our First Scoop blog for more helpful tips on managing your finances and staying safe online.

How to Maximize Savings as Interest Rates Decrease

Posted on by
Reply

The Federal Reserve announced a federal funds rate cut of half a percentage point at its September meeting, the first time it has lowered rates since the start of the pandemic in March 2020. There is also another Federal Reserve meeting scheduled to take place this week. Here are some key strategies to help you navigate a fluctuating interest rate environment and make the most of your hard-earned savings.

1. Consider High-Yield Savings Accounts

As interest rates fall, traditional savings accounts may offer minimal returns. However, many banks and credit unions offer high-yield savings accounts. These accounts generally provide better interest rates due to lower overhead costs, making them a smart option for those looking to grow their savings more efficiently.

To maximize your returns, compare rates regularly. Even a small increase in your savings account’s interest rate can make a noticeable difference, especially over time. First Financial’s Savings Accounts offer quarterly dividends.*

2. CDs are Another Option for Savings

If you’re concerned about declining interest rates, certificates of deposit (CDs) can offer a more stable option. By locking in a fixed rate, you ensure your savings will continue to grow regardless of future rate cuts. When your CD matures, you can decide whether to reinvest at a potentially better rate or keep the funds available for other financial needs. First Financial’s Savings Certificates offer terms ranging from 6 to 72 months.**

3. Focus On Your Emergency Fund

In any interest rate environment, your emergency fund is critical. Experts typically recommend keeping 3 to 6 months’ worth of living expenses in easily accessible savings. With rates dropping, now might be a good time to reassess that fund.

You should never move your emergency savings into riskier investments, but it’s smart to ensure that it’s earning the best rate possible. High-yield savings accounts or short-term CDs may offer the liquidity you need, while providing a modest return. Keep in mind that the goal of an emergency fund is security, not high returns – so focus on accessibility first.

4. Stay Informed and Be Flexible

Interest rates can fluctuate based on economic conditions, so stay informed and be flexible. Review your financial plan regularly and be willing to adjust your savings strategy as needed. What works in a high-interest environment likely won’t be effective when rates decline and vice versa, so be prepared to shift tactics if necessary. However, you shouldn’t continually make drastic changes just to keep pace with the market either. Consult with a financial professional and take time to conduct research.

You can also subscribe to financial newsletters or consult with a financial advisor to stay updated on changes in the rate environment and how they may impact your savings. By staying proactive, you can ensure your money is always working as hard as possible, regardless of the current economic conditions.

Make Your Savings Work Harder with First Financial

Navigating a changing interest rate environment can feel challenging, but with the right strategies, you can continue to grow your savings. For personalized financial guidance, call us at 732.312.1500 or visit a branch today. Don’t forget to subscribe to the First Scoop blog for more tips and insights on managing your finances.

*A $5 deposit in a base savings account is required for credit union membership prior to opening any other account. All personal memberships are part of the Rewards First program and a $5 per month non-participation fee is charged to the base savings account for memberships not meeting the minimum requirements of the program. View full Rewards First program details at firstffcu.com. Some restrictions apply, contact the Credit Union for more information. If balance falls below $5, a monthly service fee of $5 will be imposed.

 **A penalty may be imposed for Certificate withdrawals before maturity. See your Important Account Information for Our Members document for details. The Annual Percentage Yield is based on the assumption that dividends will remain in the account until maturity and the minimum balance is maintained.

Navigating Federal Rate Cuts as a Small Business

Posted on by
Reply

The Federal Reserve’s recent rate cuts can impact small businesses significantly, influencing everything from borrowing costs to consumer behavior. Understanding how these changes can affect your business finances and potential growth is crucial in making strategic decisions. As rates decrease, there are key factors small business owners should consider to navigate this economic shift and capitalize on new opportunities.

Access to Affordable Capital for Growth

When the Federal Reserve lowers interest rates, small businesses can benefit from more affordable access to capital. A reduction in borrowing costs could mean your business can more easily afford loans for various purposes – such as for purchasing inventory, expanding operations, upgrading equipment, or remodeling. Aside from loans, rate cuts can also lower interest rates on lines of credit, which for some business owners can translate into thousands of dollars saved annually and higher profit margins. This savings can then be invested back into the business for further growth.

At First Financial we understand that not every business is the same, and therefore – not every loan need can be the same. We offer a wide range of business loan options and look at each individual business and create a customized lending solution to meet your business’ specific needs. We pride ourselves on educating our members prior to finalizing loan decisions to provide peace of mind in knowing they chose the right option for their business.

Increased Consumer Spending and Confidence

Federal rate cuts don’t just benefit businesses; they also directly impact consumer spending. As interest rates drop, discretionary income increases – leaving consumers with more money to spend on goods and services. This creates a favorable environment for businesses to attract more customers – especially in the retail, hospitality, and service sectors. Offering promotions or expanding marketing efforts during these times can help businesses capitalize on increased consumer confidence.

Be Strategic with Business Credit and Loans

While lower rates can make borrowing more attractive, it’s important to approach new financing strategically. Even though rates may be lower, taking on additional debt should align with a clear business plan. Ensure that your business’ financial health can support the repayment of any new loans or credit lines you take out. Business owners should review their current debt, such as business loans and credit cards, to see if refinancing at a lower rate makes sense. Reducing interest payments through refinancing can improve cash flow and free up resources for other areas of your business.

Plan for Future Rate Fluctuations

Although rates are currently lower, they can rise again in the future. Business owners should be cautious when taking on variable-rate loans or lines of credit, as these products can become more expensive if rates increase later. Locking in a fixed-rate loan now could be a good way to safeguard against potential future rate hikes. If your business has an immediate need for funding, such as purchasing equipment or seizing a time-sensitive opportunity – it may make sense for you to move forward with financing at current rates. The key is to strike a balance between timing and necessity.

Preparing Your Business for Financial Success

As federal rates continue to fluctuate, small business owners may have a unique opportunity to lower borrowing costs and tap into increased consumer spending. However, these benefits must be balanced with careful financial planning to ensure long-term stability. At First Financial, we’re here to help you navigate through your journey as a small business owner. For more insights and guidance – call us at 732.312.1500, email business@firstffcu.com, or visit a branch today.

Do’s and Don’ts When Accessing Your Home Equity

Posted on by
Reply

Accessing the equity in your home can provide financial flexibility, whether you’re looking to fund renovations, consolidate debt, or cover unexpected expenses. However, with such a significant financial decision – it’s essential to make informed choices that protect your long-term stability. Home equity products like loans and lines of credit (HELOCs) offer great benefits, but they should be approached carefully to avoid potential pitfalls. Below are key tips to help you navigate the process.

Do: Understand the Product That Suits Your Needs

When using your home equity, it’s helpful to know whether a home equity loan or a HELOC is the better option. A home equity loan offers a lump sum of money with a fixed interest rate, making it easier to manage predictable, long-term expenses. A HELOC on the other hand, functions more like a credit line – with variable interest rates and the flexibility to borrow as needed. Choosing the right product depends on the nature of your financial goals.

Don’t: Apply for Additional Credit Before Accessing Equity

If you’re considering applying for a home equity loan or HELOC, avoid applying for other loans or credit cards during the process. Opening new accounts can affect your credit score and impact your ability to get the best rates on your home equity product. Additionally, taking on more debt can increase your debt-to-income ratio (DTI), making you a less favorable candidate for a loan.

Do: Research Lenders for Competitive Rates

Just like with any loan, it’s beneficial to shop around and compare lenders before committing to a home equity product. Interest rates, terms, and fees can vary widely between institutions, so it’s a smart move to gather multiple quotes. Even a small difference in the interest rate can result in substantial savings over the life of the loan. First Financial Home Equity Loans offer great rates, no pre-payment penalty, no application fees, no points or closing costs, flexible terms up to 20 years, and fixed monthly payments.*

Don’t: Make Large Purchases or Increase Your Spending

In the lead-up to applying for a home equity loan or HELOC, it’s wise to hold off on making large purchases or racking up credit card debt. Increased spending can lower your credit score and increase your DTI, hurting your chances of getting approved for the loan or resulting in higher interest rates. It’s best to keep your finances as steady as possible during this time. Consider creating a budget to curb unnecessary spending and demonstrate strong financial discipline.

Do: Use Home Equity for Value Enhancing Projects

One of the most responsible ways to use home equity is to invest in home improvements that can enhance the value of your property. Renovations such as kitchen upgrades, bathroom remodels, or energy-efficient improvements not only improve your living space – but can also increase the market value of your home, ultimately boosting your overall equity.

Don’t: Neglect Regular Payments or Change Your Employment

Consistency is key when applying for a home equity loan or HELOC. Make sure all your payments—whether for your mortgage or other loans, are made on time. Missed or late payments can hurt your credit score and jeopardize your chances of getting favorable terms.

If you’re considering a job change, it’s a good idea to delay the switch until after your loan is secured. Changing jobs or reducing your work hours may make you seem like a less stable borrower.

Do: Maintain an Emergency Fund

Before you dip into your home equity, ensure you have a solid emergency fund. Accessing home equity means using your home as collateral, so if you’re unable to make your payments, there’s a risk of losing your home. A financial cushion helps prevent the need to use home equity for smaller, unexpected expenses.

Successfully & Responsibly Access Your Home Equity with First Financial

Home equity can be a valuable financial resource, but it should be used with care. By making informed decisions and avoiding common mistakes, you can maximize the benefits of your home equity while protecting your financial future. At First Financial, we’re here to guide you through the process and help you make the best decisions for your needs.

For personalized advice or more information on home equity options, call 732.312.1500 option 4, or visit a branch today. Be sure to subscribe to the First Scoop blog for ongoing tips and insights into managing your finances.

*First Financial FCU (FFFCU) will waive closing costs at inception of loan. If loan is terminated within the first 2 years of opening, closing cost waiver is revoked and the borrower(s) will be required to pay back closing costs in full to FFFCU. A First Financial membership is required to obtain a Home Equity Loan, and is open to anyone who lives, works, worships, volunteers or attends school in Monmouth or Ocean Counties. See FFFCU for details or visit firstffcu.com for all current rates. Rates for financing up to 80% of Appraised Value less other Mortgages.

The Impact of Elections on the Markets and Tax Policy

Posted on by
Reply

We’re in the final stretch of the 2024 presidential election race. As we follow the news and parse the most recent polls, some may ask, “How might what happens on November 5 impact my finances?”

As financial professionals, we’ve done some homework and come to the following conclusion: you may care passionately about who wins, but your investment portfolio probably doesn’t.

Markets Over the Long Term

Consider how the stock market has performed under Republican and Democrat presidents throughout history. As the accompanying chart shows, the stock market has fluctuated under the leadership of both parties. However, the long-term trend suggests that the stock market’s performance may have more to do with the overall strength and resiliency of the U.S. economy than the person who sits in the Oval Office.1

Stocks are measured by the Standard & Poor’s 500 Composite Index, an unmanaged index considered representative of the overall U.S. stock market. Index performance is not indicative of the past performance of a particular investment. Past performance does not guarantee future results. Individuals cannot invest directly in an index. Stock price returns and principal values will fluctuate as market conditions change. Shares, when sold, may be worth more or less than their original cost.

Is a Split Government Better for the Financial Markets?

While stock market performance has not historically depended on who wins the presidency, history shows that the market tends to like split control between the two major parties.

As the chart below illustrates, Democratic control of the White House and Senate, with Republican control of the House, has produced the highest average annual return.

However, the runner-up is the opposite—a Republican president and Senate and a Democratic House. While mixing and matching control of the levers of power in Washington, D.C., produced comparable results, the low results for the Republican president and Democratic Congress combo may be attributed to the 1973 oil crisis and 2008 global financial crisis bear markets.1

What Matters to the Markets

Following how election results have affected the stock market over time is fascinating. Still, data suggests economic trends tend to have a more consistent relationship with market performance than who wins in November. Improving economic conditions (which can include falling inflation) tends to create a more favorable business environment.2

The Fate of the Tax Cuts and Jobs Act

The Tax Cuts and Jobs Act of 2017 overhauled the federal tax code by adjusting individual and business taxes. Although some of the provisions were permanent, most individual tax changes are not. Unless extended, many of the changes implemented are scheduled to “sunset” on December 31, 2025. At that time, rates will revert to pre-2017 levels.3

Keep in mind this article is for informational purposes only and is not a replacement for real-life advice. Tax policy is subject to revisions during the legislative process. We encourage you to consult your tax, legal, and accounting professionals before modifying your tax strategy. Also, we always welcome collaborating with your tax professional to help align your financial and tax strategies.

Staying the Course

While elections can trigger some market volatility, it’s critical to keep short-term events in perspective and not allow them to distract you from long-term financial strategy. The best approach is often to create a portfolio that reflects your goals, time horizon, and risk tolerance.

We’re Here If You Have Questions

We’re here to help. If you are a current client and want to discuss your strategy, please contact First Financial’s Investment & Retirement Center by calling 732.312.1534.  You can also email mary.laferriere@lpl.com or maureen.mcgreevy@lpl.com

Securities and advisory services are offered through LPL Financial (LPL), a registered investment advisor and broker/dealer (member FINRA/SIPC). Insurance products are offered through LPL or its licensed affiliates. First Financial Federal Credit Union (FFFCU) and First Financial Investment & Retirement Center are not registered as a broker/dealer or investment advisor. Registered representatives of LPL offer products and services using First Financial Investment & Retirement Center, and may also be employees of FFFCU. These products and services are being offered through LPL or its affiliates, which are separate entities from and not affiliates of FFFCU or First Financial Investment & Retirement Center.

Securities and insurance offered through LPL or its affiliates are:

The information provided is not intended to be a substitute for specific individualized tax planning or legal advice. We suggest that you consult with a qualified tax or legal professional. All performance referenced is historical and is no guarantee of future results. All indices are unmanaged and may not be invested into directly.

Prepared by FMG Marketing

Sources:

1 Baird.com, March 14, 2024. The S&P 500 Composite Index represents the stock market, which is an unmanaged index considered representative of the overall U.S. stock market. Index performance is not indicative of the past performance of a particular investment. Past performance does not guarantee future results. Individuals cannot invest directly in an index. The return and principal value of stock prices will fluctuate as market conditions change. And shares, when sold, may be worth more or less than their original cost. https://www.bairdwealth.com/insights/market-insights/baird-market-strategy/2024/03/all-that-matters-elections-and-your-money/

2 U.S. Bank, June 21, 2024. https://www.usbank.com/investing/financial-perspectives/market-news/how-presidential-elections-affect-the-stock-market.html

3 Tax Foundation, June 2024.  https://taxfoundation.org/research/federal-tax/2024-tax-plans/#Topics